Since its launch this past June, Google+ has seen a large number of users sign up and… often not do a whole lot. Interest seems to perk back up with new features, like last week’s launch of Google+ Pages for brands, businesses, and products, but will it last?<\/p>\n
We think so. The simple fact is that as it continues to build, Google+ will integrate with all of the other things that people already use, from YouTube to Gmail to good old-fashioned Google search. Search pages already offer the +1 button on search results, and that button is already starting to near ubiquity. The network’s easy no-muss-no-fuss approach to organizing friends and following folks is light years ahead of both Facebook and Twitter-although to be fair, Twitter is geared towards an entirely different form of sharing.<\/p>\n
Businesses will derive a few extra perks from Google’s existing services. Facebook’s Insights are limited in scope; for Twitter stats you generally have to hit up a third party. Google+ business pages will integrate with both Analytics AND AdWords, packing a one-two punch for social-savvy companies.<\/p>\n
Another key to further adoption of Google+ is that it’s built to start you on a cycle. If you’re logged into your Google account, you will see Google+ notifications in the top bar in Gmail and Google search pages, among other things, which prompt you to go back and look at what\u2019s going on in G+. It’s a bit like Pringles: once you pop, you don’t stop.<\/p>\n
So go ahead, give it a go. If you’re not sure who to follow (or “circle”), you’re welcome to start with us. https:\/\/plus.google.com\/111456305868320536078<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Since its launch this past June, Google+ has seen a large number of users sign up and… often not do a whole lot. Interest seems to perk back up with new features, like last week’s launch of Google+ Pages for brands, businesses, and products, but will it last? We think so. The simple fact is… view more<\/a>","protected":false},"author":1,"featured_media":131,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,31],"tags":[353,354,74,355,356],"class_list":["post-130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-pr-social-articles","tag-circle","tag-google-plus","tag-google","tag-pages-for-brands-pages-for-businesses","tag-pages-for-products"],"yoast_head":"\n