I’m Frida Cossio, J.O.’s newest intern, and I am excited to get started on my path to becoming a PR pro! Last year, I graduated from The University of Texas at Austin with a Bachelor of Science in Public Relations and a Business Foundations Certificate. While I love all aspects of public relations, I especially enjoy writing and managing social media.<\/p>\n\n\n\n
I’m originally from Fort Worth, but for most of my childhood, I lived in Zacatecas, Mexico, where my mom worked as a chemical biologist. While in Mexico, I spent most of my time exploring and riding my dad’s Arabian horses. When I was in sixth grade, my family and I moved back to Texas, and we’ve lived here ever since. In 2011, I made one of the best decisions of my life\u2014I moved to Austin to attend UT. My time there provided me with new and exciting opportunities; I gained extensive knowledge in PR, traveled to many countries and met inspiring people.<\/p>\n\n\n\n
Throughout my college career, I seized every opportunity that came my way. I interned for three important companies in Austin: NeedTo.com, Austin Fashion Week and Capitol City Records. During my internships, I was in charge of social media, marketing, media relations and event planning. These experiences complemented my coursework, as I learned many of the ins and outs of public relations within different industries.<\/p>\n\n\n\n
This past year has been filled with many changes. Even though I graduated college and moved back to Fort Worth, having a degree has not stopped me from wanting to polish my skills further. So, I’m earning a certificate in fashion and lifestyle PR.<\/p>\n\n\n\n
Beyond my studies and apart from public relations, my other passion is traveling. I’ve been feeding my endless wanderlust because I believe it reveals a different part of me\u2014a more appreciative one. One of the many reasons I enjoy traveling is because it opens my eyes to new perspectives and cultures and it shows me that there is a whole world waiting to be experienced.<\/p>\n\n\n\n
One such time in 2015, I had the opportunity to travel throughout Western Europe for a month with two of my closest friends. This trip was life-changing because I got to spend quality time with my friends while experiencing the music, art and cuisine of each city that we visited.<\/p>\n\n\n\n
I have many great memories from this trip, but one specific moment in Paris always comes to mind\u2014my friends and I, sitting in a caf\u00e9 in Montmartre. While at the caf\u00e9 , I had the chance to watch Parisians carry on with their day-to-day activities; witnessing that made me want to experience the city not only as a tourist, but also as a local. Next year, I plan to enroll in a summer course at the IFA in Paris to do just that. It will be the perfect opportunity to go back to Paris and further immerse myself in the culture.<\/p>\n\n\n\n
Speaking of immersion\u2026 though I’ve only interned with J.O. for a few weeks, I’m already learning greatly from the entire team. I am thrilled to be part of an award-winning agency at the hub of one of the fastest-growing metropolitan areas in the country. Seeing how the team works together towards a common goal, to deliver great work and build lasting relationships, inspires me every day. I love being a part of the J.O. team, and I cannot wait to put my perspective and PR skills to work!<\/p>\n\n\n\n
Frida Cossio<\/strong> I’m Frida Cossio, J.O.’s newest intern, and I am excited to get started on my path to becoming a PR pro! Last year, I graduated from The University of Texas at Austin with a Bachelor of Science in Public Relations and a Business Foundations Certificate. While I love all aspects of public relations, I especially […]<\/p>\n","protected":false},"author":4,"featured_media":525,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[1],"tags":[],"class_list":["post-524","blog","type-blog","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\n
Public Relations Intern<\/p>\n","protected":false},"excerpt":{"rendered":"